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You are here: Home / Design / Web / Establishing an Online Presence

Establishing an Online Presence

April 26, 2010 by Baburek

Establishing an online presence should be one of the top priorities of any business, no matter how small it may be. Are you one of those individuals or business owners who are still in the dark by being off line, without a web site, without some kind of online presence? It’s never to late to turn the lights on, one way or another!

Programing languages, scripts and tools used by online publishers had evolved quickly in 20 years since first hyperlinks were used to connect web pages containing only a text. For that reasons all together may sound to complicated but, is it really? Possibilities looked endless already then at the very beginning of the World Wide Web. Interest in design, development of applications, birth of new languages, solutions to keep up with the rapid growth, and new ways of presenting personal or business content on the Web among users of Internet did not stop to grow.

To establish an online presence on your own does not have to require skills that were needed at the dawn of Web, unless you are about to become a web developer, designer, marketer etc.

First text on web pages connected with links quickly got accompanied by graphics and pictures and soon after communities were created around forums, guest-books (remember those?) were place to leave a comment, multimedia e-cards were interaction among visitors, video clips here and there – at that time rare to come across, impressive Flash animations, etc.

Establishing an Online Presence

Then, 21st century introduced publishing platforms, evolving along other tools of the trade, that have open the door to even wider spectrum of Web content publishers. For a novice it was no longer required to hire a professional help, learn how to design a web site or learn a programing language to add to it interactive features. Instead, all that is required now is some kind of personal content to join the next generation who choose among ready to use designs and countless features to establish their online presence.

Today we can freely say that only our imagination is limit to what can be achieved in many different ways, with or without professional help.

On this, “do it yourself page” we’ll focus on necessary ingredients needed to create an online presence by using one of well established and very popular publishing platforms. We’ll touch some of the subjects that may present it as a perfect solution for you. On this and following, linked to, pages you should find info on what it takes to have a web site, steps needed to be taken, how to maintain it, why to keep it fresh and updated as frequently as possible, with additional integration with your favorite social networks.

Web site & features

  • Publishing platform
  • Layout design – Themes
  • Ad management – simplify control over the ad space on your web site

Since above listed links should have introduced you to some of possible web site avenues you may take, web site functionality, look and feel, bellow we’ll introduce you to some other necessary steps that include domain name registration, hosting, different software tools you may need etc. Combined should give you an idea on what it takes to make a professional online presence with a bit of effort, little time and in some aspects of it no expense. In short, with this information you should be able to quickly and effectively create your personal page, blog or a business web site.

Do you need a help Establishing an Online Presence by putting together professionally looking web site?
little Design Studio

Domain, Hosting, Software…

  • Why to register unique Domain name?
  • What kind of web hosting service do I need?
  • FTP – upload and download data from and on a server?

Hope this helps and if you encounter obstacles ask, search and look for professional help since time is money. Good luck!

Filed Under: Web Tagged With: advertising, affiliate, FTP, publishing platform, software, Web, web design

Reader Interactions

Comments

  1. Nevermind says

    May 13, 2010 at 12:55

    Are you trying to say that even I can do it? 🙂

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    • Baburek says

      May 13, 2010 at 14:38

      Sure! There is no excuse not to.
      With today added simple guide to Themes, on this and the following pages, here too can be found enough info for anyone to take that first steps and make a web site.

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